Inkanta
Group: Admins
Posts: 1453
Joined: Feb. 2000 |
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Posted: April 15 2006, 12:22 |
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Hi Alan,
Yet another interesting topic! IMHO it is well-placed right here in the G.D.
I don't think the problem is with size, either. Maybe it is a combination of things--that the companies get so focused on sound quality that they forget about presentation. Maybe they see it as a cost-savings measure, figuring that consumers are going to buy primarily for the quality of the music. They (we) might grumble a bit over the packaging, but oh well....until our discontent leads to market loss, they're not going to care. They'd not attribute lost revenue to substandard presentation anyway with so many other possibilities from which to choose. And yet, as you say, some items are still exquisitely presented. I haven't seen any of the CDs that you mention, but in that they are well done, I bet that the musicians have been involved and very insistent on quality. I have a couple of other examples, e.g., Tag und Nacht with its simple, elegant design and booklet. The pictures were bascially of Christopher (? think, anyway) taken here and there. Peter Gabriel also includes interesting artwork with his CDs. With OVO, one could obtain a booklet besides what came with the CD, and I did. The Story of Ovo was presented in graphic novel format, when graphic novels were just getting started--maybe even before. Cutting edge as always, that guy!
Maybe it is a combination of the greediness/wham-bamm-get-it-to-market-man focus of the record companies which goes unchecked by most musicians. Surely the proto-product is run by them before the package is released. But...what are the company reps telling them if they question? "Well....we could do this, but it will delay production by 4 months, which means it won't be out in time for your tour"; or, "Those changes will increase production costs by x%. It will have to come out of your share." Or, maybe the musicians don't know how bad it will be until it hits the shelves, either. Maybe someone associated with the industry could speak to this.
I guess one message we need to communicate is: Art Matters (or cover art, CD art, presentation art, whatever you want to call it).
-------------- "No such thing as destiny; only choices exist." From: Moongarden's "Solaris."
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